XRTainment Zone Hits Their Target!
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I had the opportunity to lunch with Ernie Medina (“Exergaming Evangelist”) this weekend while I was visiting southern California. I met him on Sunday afternoon outside of his exergaming facility XRTainment Zone. I had first heard of Ernie while exploring the exergaming community amidst working on my master’s thesis. In 2006, I also met him briefly at the Games For Health conference in Baltimore, MD.
Little did I know, we would both create Google Alerts for ‘exergames’ (or some derivative of the word) and follow similar links and blogs on the topic over the next two years. Everytime I’d come across an exergaming post, Ernie would have already been there, usually having posted the first comment. And if someone wrote about exergaming unfavorably, he was quick to counter the post with reasons in support of exergaming – justifying with hyperlinks, health statistics, and gaming research to back up his comments. In addition, he would email the exergaming listserv and suggest they do the same!
When I arrived to the Zone, Ernie enthusiastically showed me the facility (btw, the pictures on their website hardly do it justice – it’s so much better live). The ‘Zone’ really sets the bar when it comes to creating an optimum exergaming facility. Its comfortable layout and design (use of space), exercise programming (full with testing and assessments), and community outreach efforts are far better than most traditional fitness facilities. They even have a kitchen area devoted to full cooking classes and a room for Yoga. Plus, they have free wireless (what a bonus!)
You can’t help but appreciate (and support) the lengths Ernie is going to in the name of exergaming! Spending a few hours with him last Sunday made it evident why he truly is the “Exergaming Evangelist”!
Thank you, Ernie, for your time and hospitality!
See you all at the Games For Health Conference this May!





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February 20th, 2008 at 5:05 am
Wow, Biray, I turned red (if filipinos can do that) with all of your kind comments and assessment of the Zone. I have to confess that I can’t take all the credit for it–it has truly been a team effort and I couldn’t have done any of this without my co-founder and bud, Joel Peterson, JD, COO.
It was my pleasure to meet with you and learn about what you’re doing online, tech., and behavior change. You really are an online tech guru!!! Hope to take your workshops some day.
I’m looking forward to meeting with you again, and all the others we communicate with via e-mail at the G4H. It’s really nice to put a live body to an e-mail.
Thx again for the nice blog!
February 20th, 2008 at 1:42 pm
Hey All,
Biray, if you are ever in Georgia I’d like to show you what I’m doing with developing the field of “Virtual Fitness”. Check out DDR class the Hottest Party!
I am the Goddess of Virtual Fitness,
Penda
http://www.blogtalkradio.com/virtualfitness
Virtual Fitness Wii FAB (For Absolute Beginners)
Tuesdays and THursdays
7:30 a.m. – 8:30 a.m.
“Where fun and fitness meets success!”
February 20th, 2008 at 5:39 pm
Hi Penda!!
I’ve just checked out your site. Your efforts are awesome! Keep us posted on your DDR class. A few months ago, we did something similar with DDR in one of our commercial health clubs here in Arizona.
Check out the article:
http://www.fittmaxxinstitute.com/content/view/19/28/
We were also able to create an Exergaming class at the community college and give people college credit for playing video games – can you imagine getting an A in DDR??
Thanks for your comments!